Privacy Policy

Effective Date: June 17, 2026

Last Updated: June 17, 2026

Purpose: This Privacy Policy explains how Nelson Dynamics Inc., doing business as BlueWater Pools (“BlueWater Pools,” “we,” “us,” or “our”), collects, uses, and protects information when you visit our website, contact us, or request a quote or service.

1. Information We Collect

We collect information you provide directly to us and certain information automatically when you use our website. This may include:

• Contact information — your name, phone number, email address, and home or property address.
• Project information — details about your pool, the service you are requesting, and any other information you choose to share with us.
• Communications — messages, emails, and call records when you contact us or we contact you.
• Website and advertising data — information collected automatically through cookies and similar technologies, such as your IP address, browser type, pages viewed, and how you arrived at our site (including from online ads).

2. How We Collect Information

We collect information in the following ways:

• Directly from you, when you fill out a form on our website, request a free estimate, or contact us by phone, email, or text.
• Through online advertising and lead forms, including forms you submit through social media platforms such as Facebook or Instagram.
• Automatically through tracking technologies such as the Meta (Facebook) Pixel and Google Analytics, which help us understand website traffic and measure the performance of our advertising.

3. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide free estimates.
• Schedule, perform, and follow up on pool services.
• Communicate with you about your project, appointments, and account.
• Improve our website, services, and customer experience.
• Measure and improve the effectiveness of our marketing and advertising.
• Comply with legal obligations and protect our business and customers.

4. How We Share Your Information

We do not sell your personal information. We may share information in the following limited circumstances:

• Service providers and vendors — we may share information with trusted third-party companies that help us operate our business, such as scheduling, payment processing, advertising, analytics, communications, and software platforms that support our operations.
• Subcontractors — we may share necessary information with subcontractors who help perform or complete the services you request.
• Business verification and screening services — in the course of operating our business, we may use or exchange information with third-party platforms and services that support contractor, vendor, or business verification, review, and reputation management.
• Legal and safety reasons — we may disclose information when required by law, to respond to legal requests, or to protect the rights, property, or safety of our company, our customers, or others.
• Business transfers — if our business is involved in a merger, acquisition, or sale of assets, information may be transferred as part of that transaction.

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies, including the Meta (Facebook) Pixel and Google Analytics. These tools help us understand how visitors use our site, deliver relevant advertising, and measure the results of our marketing campaigns. You can control or disable cookies through your browser settings, though some parts of our website may not work as intended if you do.

6. Third-Party Advertising Platforms

We advertise on third-party platforms such as Facebook, Instagram, and Google. When you interact with our ads or lead forms, these platforms may collect information according to their own privacy policies. We encourage you to review the privacy policies of any third-party platform you use. We are not responsible for the privacy practices of these third parties.

7. Data Retention

We keep personal information for as long as needed to provide our services, communicate with you, comply with our legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we take reasonable steps to delete or de-identify it.

8. How We Protect Your Information

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

9. Your Choices and Rights

Depending on where you live, you may have certain rights regarding your personal information, including the right to request access to, correction of, or deletion of the information we hold about you. Florida residents may have additional rights under applicable Florida law. To make a request, please contact us using the information below. We may need to verify your identity before responding.

You may also opt out of marketing communications at any time by following the unsubscribe instructions in our messages or by contacting us directly.

10. Children’s Privacy

Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date above. We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us:

BlueWater Pools (Nelson Dynamics Inc.)

Email: info@bluewaterpoolsfla.com

Phone: (954) 638-0610

Website: www.bluewaterpoolsfla.com